Tonda Rifkin, Diamond Expert, has been with Diamonds Direct since 2012. She started in fashion
and designer wholesale apparel where she worked as a fashion consultant prior to joining the
Rifkin has been in the diamond and jewelry industry for over 12 years. She previously opened two locations for Lions Jewelers and worked as advertising director, buyer and manager.
In her free time, Rifkin enjoys traveling, music, cooking and spending time with her family and friends.