Jaime, otherwise known as “The Queen of Sparkles,” is the founder and owner of Queen of Sparkles, a clothing brand based out of Baton Rouge, Louisiana. Since its founding in 2021, the company has rapidly expanded. Before launching QOS, Jaime bridged her experience as an engineer and love of fashion by creating the brand HauteWork, which was the first female-focused flame-resistant clothing company in the U.S.
HauteWork was acquired in 2019 by National Safety Apparel, allowing Jaime to set sights on developing her namesake brand. Her main goal with this brand was to help people feel confident and beautiful in what they wear. Jaime has never followed the norms of fashion, choosing to dress in a way that makes her feel happy and allows her to express herself. She hopes that the clothes she creates will have a similar impact on others around the world. Jaime has a vision, and that vision is to cover the world in sparkles through collaborations with other companies.