Privacy Policy of www.diamonds-direct.com

    This Application collects some Personal Data from its Users
    Policy summary
    Personal Data collected for the following purposes and using the following services:
    Analytics

    Google Analytics, Google AdWords conversion tracking and Google Analytics with anonymized IP
    Personal Data: Cookie and Usage Data

    Displaying content from external platforms

    Google Maps widget, Youtube video widget and Vimeo video
    Personal Data: Cookie and Usage Data

    Remarketing and Behavioral Targeting

    AdRoll
    Personal Data: Cookie and Usage Data

    Contact information
    Data owner

    Diamonds Direct USA Inc., info@diamonds-direct.com

    Full policy
    Data Controller and Owner

    Diamonds Direct USA Inc.,
    info@diamonds-direct.com

    Types of Data collected

    Among the types of Personal Data that this Application collects, by itself or through third parties, there are: Cookie and Usage Data.

    Other Personal Data collected may be described in other sections of this privacy policy or by dedicated explanation text contextually with the Data collection.
    The Personal Data may be freely provided by the User, or collected automatically when using this Application.
    Any use of Cookies - or of other tracking tools - by this Application or by the owners of third party services used by this Application, unless stated otherwise, serves to identify Users and remember their preferences, for the sole purpose of providing the service required by the User.
    Failure to provide certain Personal Data may make it impossible for this Application to provide its services.

    The User assumes responsibility for the Personal Data of third parties published or shared through this Application and declares to have the right to communicate or broadcast them, thus relieving the Data Controller of all responsibility.

    Mode and place of processing the Data
    Methods of processing

    The Data Controller processes the Data of Users in a proper manner and shall take appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data.
    The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Data Controller, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of the site (administration, sales, marketing, legal, system administration) or external parties (such as third party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Data Controller at any time.

    Place

    The Data is processed at the Data Controller's operating offices and in any other places where the parties involved with the processing are located. For further information, please contact the Data Controller.

    Retention time

    The Data is kept for the time necessary to provide the service requested by the User, or stated by the purposes outlined in this document, and the User can always request that the Data Controller suspend or remove the data.

    The use of the collected Data

    The Data concerning the User is collected to allow the Application to provide its services, as well as for the following purposes: Remarketing and Behavioral Targeting, Analytics and Displaying content from external platforms.
    The Personal Data used for each purpose is outlined in the specific sections of this document.

    Detailed information on the processing of Personal Data

    Personal Data is collected for the following purposes and using the following services:

    Analytics

    The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.

    Google Analytics (Google)

    Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services.
    Google may use the Data collected to contextualize and personalize the ads of its own advertising network.

    Personal Data collected: Cookie and Usage Data.

    Place of processing : USA – Privacy Policy – Opt Out

    Google AdWords conversion tracking (Google)

    Google AdWords conversion tracking is an analytics service provided by Google, Inc. that connects data from the Google AdWords advertising network with actions performed on this Application.

    Personal Data collected: Cookie and Usage Data.

    Place of processing : USA – Privacy Policy

    Google Analytics with anonymized IP (Google)

    Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
    This integration of Google Analytics anonymizes your IP address. It works by shortening Users' IP addresses within Member States of the European Union or in other Contracting States to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be sent to a Google server and shortened within the USA.

    Personal Data collected: Cookie and Usage Data.

    Place of processing : USA – Privacy Policy – Opt Out

    Displaying content from external platforms

    These services allow you to view content hosted on external platforms directly from the pages of this Application and interact with them.
    If a service of this kind is installed, it may still collect web traffic data for the pages where the service is installed, even when users do not use it.

    Google Maps widget (Google)

    Google Maps is a maps visualization service provided by Google Inc. that allows this Application to incorporate content of this kind on its pages.

    Personal Data collected: Cookie and Usage Data.

    Place of processing : USA – Privacy Policy

    Youtube video widget (Google)

    Youtube is a video content visualization service provided by Google Inc. that allows this Application to incorporate content of this kind on its pages.

    Personal Data collected: Cookie and Usage Data.

    Place of processing : USA – Privacy Policy

    Vimeo video (Vimeo, LLC)

    Vimeo is a video content visualization service provided by Vimeo, LLC that allows this Application to incorporate content of this kind on its pages.

    Personal Data collected: Cookie and Usage Data.

    Place of processing : USA – Privacy Policy

    Remarketing and Behavioral Targeting

    These services allow this Application and its partners to inform, optimize and serve advertising based on past use of this Application by the User.
    This activity is performed by tracking Usage Data and by using Cookies, information that is transferred to the partners that manage the remarketing and behavioral targeting activity.

    AdRoll (Semantic Sugar, Inc.)

    AdRoll is an advertising service provided by Semantic Sugar, Inc.

    Personal Data collected: Cookie and Usage Data.

    Place of processing : USA – Privacy Policy

    Additional information about Data collection and processing
    Legal Action

    The User's Personal Data may be used for legal purposes by the Data Controller, in Court or in the stages leading to possible legal action arising from improper use of this Application or the related services.
    The User is aware of the fact that the Data Controller may be required to reveal personal data upon request of public authorities.

    Additional information about User's Personal Data

    In addition to the information contained in this privacy policy, this Application may provide the User with additional and contextual information concerning particular services or the collection and processing of Personal Data upon request.

    System Logs and Maintenance

    For operation and maintenance purposes, this Application and any third party services may collect files that record interaction with this Application (System Logs) or use for this purpose other Personal Data (such as IP Address).

    Information not contained in this policy

    More details concerning the collection or processing of Personal Data may be requested from the Data Controller at any time. Please see the contact information at the beginning of this document.

    The rights of Users

    Users have the right, at any time, to know whether their Personal Data has been stored and can consult the Data Controller to learn about their contents and origin, to verify their accuracy or to ask for them to be supplemented, cancelled, updated or corrected, or for their transformation into anonymous format or to block any data held in violation of the law, as well as to oppose their treatment for any and all legitimate reasons. Requests should be sent to the Data Controller at the contact information set out above.

    This Application does not support “Do Not Track” requests.
    To determine whether any of the third party services it uses honor the “Do Not Track” requests, please read their privacy policies.

    IChanges to this privacy policy

    The Data Controller reserves the right to make changes to this privacy policy at any time by giving notice to its Users on this page. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom. If a User objects to any of the changes to the Policy, the User must cease using this Application and can request that the Data Controller erase the Personal Data. Unless stated otherwise, the then-current privacy policy applies to all Personal Data the Data Controller has about Users.

    Information about this privacy policy

    The Data Controller is responsible for this privacy policy, prepared starting from the modules provided by Iubenda and hosted on Iubenda's servers.

    Definitions and legal references
    Personal Data (or Data)

    Any information regarding a natural person, a legal person, an institution or an association, which is, or can be, identified, even indirectly, by reference to any other information, including a personal identification number.

    Usage Data

    Information collected automatically from this Application (or third party services employed in this Application ), which can include: the IP addresses or domain names of the computers utilized by the Users who use this Application, the URI addresses (Uniform Resource Identifier), the time of the request, the method utilized to submit the request to the server, the size of the file received in response, the numerical code indicating the status of the server's answer (successful outcome, error, etc.), the country of origin, the features of the browser and the operating system utilized by the User, the various time details per visit (e.g., the time spent on each page within the Application) and the details about the path followed within the Application with special reference to the sequence of pages visited, and other parameters about the device operating system and/or the User's IT environment.

    User

    The individual using this Application, which must coincide with or be authorized by the Data Subject, to whom the Personal Data refer.

    Data Subject

    The legal or natural person to whom the Personal Data refers to.

    Data Processor (or Data Supervisor)

    The natural person, legal person, public administration or any other body, association or organization authorized by the Data Controller to process the Personal Data in compliance with this privacy policy.

    Data Controller (or Owner)

    The natural person, legal person, public administration or any other body, association or organization with the right, also jointly with another Data Controller, to make decisions regarding the purposes, and the methods of processing of Personal Data and the means used, including the security measures concerning the operation and use of this Application. The Data Controller, unless otherwise specified, is the Owner of this Application.

    This Application

    The hardware or software tool by which the Personal Data of the User is collected.

    Cookie

    Small piece of data stored in the User's device.

    Legal information

    Notice to European Users: this privacy statement has been prepared in fulfillment of the obligations under Art. 10 of EC Directive n. 95/46/EC, and under the provisions of Directive 2002/58/EC, as revised by Directive 2009/136/EC, on the subject of Cookies.

    This privacy policy relates solely to this Application.

    Latest update: March 10, 2014